Actionable insight for B2B SaaS Founders

Micro Blog: Playbook Series Week 8

Written by Adam Wells | Aug 31, 2019 7:29:00 PM

 

Today, Adam Wells with GSTVC shares with us how he and the GST team use Playbooks to manage execution in all areas.


Playbook of the Week: Sales Process (Part 6)

Drum roll-this is the final week to preview GST's Sales Process.  Over the past few week's we touched on the Qualified Lead, Discovery, Demo, Stakeholder Buy-in & Contracting.  

The final stage is Implementation, or as we like to call it High Touch.  Whether your solution is self-deploying or you have a relatively massive onsite implementation effort, the right customer attentiveness will not only reduce likelihood of churn, but also has the possibility of taking your company's service reputation viral!  

So this begs the question, how do you know what is the "right customer attentiveness?"  There is a saturation point that is achieved via the right mix of technical and procedural ROI along with seamless and relevant customer engagement.  

We hope that you've enjoyed these previews into how to close more deals on a predictable schedule.  Here's to the so-called "good problem to have" ...being inundated with Signed Customer Engagement Activities!